Sparsh CCTV – India’s leading government security provider makes strategic entry into the retail market

Sparsh CCTV, the first Indian company to design and manufacture CCTV products in India, has announced its bold expansion into the retail sector.

These products represent Sparsh’s commitment to delivering high-quality, cost-effective, and dependable security solutions tailored to the unique needs of retail environments. This includes both Analog and IP systems, featuring AHD Cameras, IP Cameras, XVRs, and NVRs. It’s an ideal choice for a variety of settings, including retail stores, residential homes, educational institutions, and healthcare facilities.

Additionally, Sparsh introduced the world’s first DVR/NVR with integrated cloud storage on all channels, allowing users to securely upload and access event recordings from the Sparsh Cloud Server, offering unparalleled flexibility and data management. To further optimise storage, the system employs innovative time-warp technology that reduces the frames per second (FPS) during periods of inactivity, effectively conserving storage space while ensuring comprehensive recording of critical events.

In addition, Sparsh offers STQC-certified, cyber-secured Indian-hosted cloud services, ensuring robust data protection and compliance with the latest cybersecurity standards. With a roadmap featuring a series of cyber-secured products designed to meet the latest guidelines from the Ministry of Electronics and Information Technology (MeitY), Sparsh CCTV is at the forefront of industry innovation. This includes adherence to regulations that ban CCTV cameras and technologies from countries sharing land borders with India, effective post-October 9th (as per the CRO dated April 6th).

“With the expansion in the retail sector, Sparsh is poised to bring the same level of trust, reliability, and innovation that has made us the preferred choice in government sectors to the retail market as well,” said Mr. Sanjeev Sehgal, Founder and MD of Sparsh CCTV. “As a homegrown brand, Sparsh’s ‘Made in India, Made for the World’ ethos is at the heart of our expansion strategy. ”

In addition to its product innovation, Sparsh’s robust infrastructure, comprising 15 branch offices, 30 service centers, and over 1,000 counters nationwide, ensures that retail customers will receive unparalleled support and service. With strategic showrooms in Mumbai and Delhi and a partnership with Common Services Centres (CSC), Sparsh is well-positioned to extend its reach to both urban and rural markets.

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